Halal Food Development Strategy: Preliminary Study
Abstract
Indonesia is the country with the largest Muslim population in the world and is ranked first for consumers of food and beverage products halal. The large Muslim population with the value of food and drink consumption The largest halal food in the world has not been able to become a driving force for Indonesia to increasing the production of halal food and drinks. The country's large Muslim population provides a market for halal products, creating strong domestic demand that can drive growth and innovation in the industry. Indonesia's commitment to halal certification and regulations also makes Indonesia a leader in ensuring the integrity and authenticity of halal products, thereby further enhancing its reputation in the global market. The aim of this research is to identify strengths, weaknesses, opportunities and threats facing the large-scale halal food and beverage industry Indonesian small and medium enterprises and formulate industrial development strategies Indonesian halal food and drinks. To identify strategies for developing halal food products in Indonesia using SWOT analysis. The approach taken is a desk study approach where secondary data is obtained from various journal articles, statistical report data, reports from government agencies related to food, electronic news and other secondary data.
References
Firdaus, N., Noorliza, M., & Mohd. (2012). Antecedents of the Halal Competency Model towards Increasing Halal Certification for SME Products. https://ijbel.com/wp-content/uploads/2017/12/KLIisc5_16.pdf
Hamzah, Y., Yuny, E., & Edi. (2022). Study of adulteration of meat species in Indonesian commercial beef meatballs related to the implementation of halal law. Frontiers in Sustainable Food Systems. https://www.frontiersin.org/articles/10.3389/fsufs.2022.882031/full
Hassan. (2023). ElQish Journal of Islamic Economics, 3. http://jurnal.ut.ac.id/index.php/elqish/article/view/5969
Ikar. (2021). Journal of Islamic Economics and Business Research, 1. https://jiebr.umy.ac.id/index.php/jiebr/article/view/2
Ilmi, & Khintan. (n.d.). The Influence of Implementing a Halal Food Supply Chain to Solve Implementation Problems in Indonesia. http://repo.uinbukittinggi.ac.id/914/1/Proceeding%202019%20pdf%20-%20Shortcut.pdf#page=35
Imsar, & Budi. (2023). International Journal of Economic Development Research (IJEDR), 4. https://journal.yrpipku.com/index.php/ijedr/article/view/3784
Kolkman, D. M. (n.d.). The strength of corporate identity and its influence on the adoption of halal food certification. http://essay.utwente.nl/64743/
Leigh, D. (2009). SWOT analysis. In M. Thorpe & J. Gordon (Eds.), The ASTD Handbook of Training Design and Delivery (2nd ed.). John Wiley & Sons. https://onlinelibrary.wiley.com/doi/abs/10.1002/9780470592663.ch24
Marilyn, M., & Judy, H. (2010). The role of strategy and management in organizational success. Journal of Strategy and Management, 3(3). https://www.emerald.com/insight/content/doi/10.1108/17554251011064837/full/html
Master Plan Industri Halal Indonesia 2023-2029 Summary. https://kneks.go.id/storage/upload/1698379014-Master%20Plan%20Industri%20Halal%20Indonesia%202023-2029%20Summary.pdf
Mauno, S., Mikko, M., & Miika, L. (n.d.). A decision-making framework for sustainable development in the context of corporate social responsibility. http://isahp.org/2001Proceedings/Papers/037-P.pdf
MD, A. A., & Moha, M. S. (2020). Halal logistics in Malaysia: A SWOT analysis. International Journal of Islamic Business Ethics (IJIBE), 5(3). https://jurnal.unissula.ac.id/index.php/ijibe/article/view/8058
Ministry of Industry. https://halal.kemenperin.go.id/menperin-indonesia-net-exporter-produk-halal/
Mustika, A., & Nur, S. (2024). Kurdish Studies, 12. https://kurdishstudies.net/menu-script/index.php/KS/article/view/2211
Nasrullah, A. (2019). HUNAFA: Journal Studia Islamika, 16(2). https://jurnalhunafa.org/index.php/hunafa/article/view/538
Nurrachmi, R. (2016). Global development of the halal food industry: A survey. https://mpra.ub.uni-muenchen.de/id/eprint/85748
Oliveira, I., Da Silva Paiva Ribeiro, F. J., Tironi, L. F., Nonnenberg, M., Carneiro, F. L., & Oliveira, G. a. S. (2021, August 1). International integration as a vector for the brazilian economic recovery : proposals for stimulating exports. https://repositorio.ipea.gov.br/handle/11058/13349
Peng, G. C., & Nunes, M. B. (2009). Identification and assessment of risks associated with ERP post‐implementation in China. Journal of Enterprise Information Management, 22(5), 587–614. https://doi.org/10.1108/17410390910993554
Rahul, B., Shankar, S., & Santosh, K. (2019). Project management in dynamic environments: An empirical study. International Journal of Managing Projects in Business, 12(2). https://www.emerald.com/insight/content/doi/10.1108/IJMPB-07-2018-0128/full/html
Safri, A., Agustan, E., Edi, S., & Samsul, A. (2021). Implementation and Assistance for Halal Certificates in the Acceleration and Development of Halal Tourism Products in Indonesia and Bahrain. https://ijefm.co.in/v7i1/Doc/57.pdf
Samirin, W., Santosa, B. P., Iksan, M., Junaidi, J., Mayasari, I., & Jazuli, M. R. (2014, December 17). Indonesia’s new path: Promoting investment, nurturing prosperity. Neliti. https://www.neliti.com/publications/344968/indonesias-new-path-promoting-investment-nurturing-prosperity
Scott, M., & Venkatesh, V. (2009). Social media strategies and consumer engagement. Journal of Interactive Marketing, 23(2). https://journals.sagepub.com/doi/abs/10.1016/j.intmar.2008.10.005
Sven, M., Marius, L., & Eden, B. (2005). Strategic management in turbulent environments: Long Term Planning, 38(4). https://www.sciencedirect.com/science/article/pii/S0024630105000634
Talib, M. S. A., & Wahab, S. N. (2021). Halal logistics in a rentier state: an observation. Modern Supply Chain Research and Applications, 3(2), 155–170. https://doi.org/10.1108/mscra-04-2020-0005
Thevarkalathil, J., Uma, R., & Vinod, K. (2004). Technological advancements in the food industry. Technology, 24(1). https://www.sciencedirect.com/science/article/pii/S0166497203000300
Togar, M., Sonny, S., & Dohar, L. (2011). Increasing the competitiveness of the creative services sector in Indonesia. https://www.eria.org/Chapter%205-Indonesia's%20%20Report%20on%20Creative%20Services.pdf
Usman, H., Chairy, C., & Projo, N. W. K. (2021). Impact of Muslim decision-making style and religiosity on intention to purchasing certified halal food. Journal of Islamic Marketing, 13(11), 2268–2289. https://doi.org/10.1108/jima-01-2021-0027
Vanessa, G., & Lim, K. (2020). Social media marketing and consumer behavior in the tea industry. International Journal of Data and Network Science, 4(3). http://m.grownscience.com/beta/ijds/3746-effect-of-social-media-marketing-on-instagram-towards-purchase-intention-evidence-from-indonesias-ready-to-drink-tea-industry.html
Wahyuni, R. (2024). Analysis of the relationship between the food safety system and halal standards in Indonesia. http://eprints.umsida.ac.id/13665/
Wanda, R. (2019). The role of Islamic finance in Indonesia's economy. Indonesian Islamic Journal, 13(2). http://repository.unitomo.ac.id/2140/
Widiastuti, T., Rusydiana, A. S., Robani, A., & Insani, T. D. (2020). Obstacles and strategies in developing the halal industry: Evidence from Indonesia. Humanities & Social Sciences Reviews, 8(4), 398-406. https://doi.org/10.18510/hssr.2020.8439398
Widiyanto, W. (2019). Halal tourism development in Southeast Asia. Advances in Southeast Asian Studies, 12(3). https://aseas.univie.ac.at/index.php/aseas/article/view/2903
Wheelen, T. L., & Hunger, J. D. (2012). Strategic management and business policy: Achieving sustainability (13th ed.). Prentice Hall.
Yos, T., & Togar, S. (2023). Business process management in the digital age. Journal of Business Process Management, 29(1). https://www.emerald.com/insight/content/doi/10.1108/BPMJ-04-2023-0267/full/html
Zhang, Y. (2011). Production and operations management in the context of halal certification. International Journal of Production Economics, 131(1). https://www.sciencedirect.com/science/article/pii/S0925527310003166
